May 20, 2023

Life-Work Balance: The Road Less Traveled

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So you’ve got a business idea, and you’re ready to go solo? Round of applause. I’m excited for you. But there’s one thing you have to prepare for, and it might be the most important of all.

Maintaining your sanity.

Part of being a solopreneur means finding a healthy way to build your business while living and enjoying the intentional life you’re designing.

Working yourself to unhappiness is a real risk when you’re going at it alone.

Even without employees or bosses, finding life-work balance can be a bit trickier than you’d expect.

It’s your sole responsibility to figure out how to spend your time wisely. And if you don’t, you run the risk of burnout, mental health challenges, and dwindling creativity.

But, don’t worry. I’ve got you.

Here are 5 simple tips for achieving life-work balance as a Solopreneur.

5 Tips for Achieving Life-Work Balance as a Solopreneur

1. Set Boundaries

I like to establish clear boundaries between my work life and my personal life.

For example, from 8:15 am until 9:15 am, you’ll see me on Twitter and LinkedIn interacting with people, sharing ideas, responding to comments, etc.

But when 9:15 am rolls around, I get in my car and drive to the gym. You won’t see me online, and I’m not answering DMs or emails.

That’s ME time. And you should define your ME time too.

Determine your work hours, communicate your boundaries with anyone you work with, and stick to your guns. Don’t be afraid to say no in order to protect your me time.

2. Prioritize Self-Care

Speaking of hitting the gym, I notice a lot of Solopreneurs neglecting their health.

They sit in front of the computer from 8 am until 8 pm, believing every social media comment and email is urgent and critical.

Newsflash: They aren’t. A 100% response rate doesn’t scale. So stop trying.

You have to make time to take care of yourself if you hope to be a successful Solopreneur. Your whole business depends on your mental and physical health being in a good place to support it.

So block time in your calendar for exercise. Eat healthy, and prioritize good sleep. Schedule time to enjoy hobbies and to socialize with people who lift you up. Allow yourself time to just relax.

Every Friday, my wife Jennifer and I go out for lunch at a fun brewery, winery, or local farm.

Could I get more done by working? Sure. But why? I’m working for myself so I can enjoy Fridays like that.

Get off of the computer. Go enjoy yourself.

3. Delegate and Outsource

Being a Solopreneur doesn’t mean tackling every single administrative task on your own.

So please don't try to do everything yourself.

Instead, delegate tasks and outsource certain aspects of your business, so you can focus on your core strengths and prevent overwhelm.

I use a part-time virtual assistant to answer customer service emails and manage my schedule. And I’m finally starting to outsource some work related to my brand identity and web design.

I’ve never felt more freedom to work on strategic projects.

4. Leverage Helpful Technology

While I believe most people should use tools and technology they’re already familiar with, there are certain tools that can help you become much more efficient.

Here are some examples:

  • Social media scheduling tools help you save time and prevent you from having to be sitting at your computer at publishing time.
  • ChatGPT-4 can help you brainstorm and organize faster.
  • Analytics tools can help you understand data to make faster decisions.

Utilize productivity tools and apps to help you manage your time more efficiently. A lot of them come with a learning curve but can be well worth the up-front time investment.

You learn how to use a new piece of software, and you can use it forever.

5. Embrace Flexibility

One of the greatest benefits of solopreneurship is flexibility.

Flexibility to spend time with your family and friends. To enjoy a mid-day lunch with your partner. To attend more social activities. To be present for sporting events your kids are involved in.

Flexibility is the name of this game.

But I’ll say it again. None of these freedoms are possible if you can’t get away from the computer.

So I recommend treating your Solopreneur schedule like this:

  • Starts and stops are rigid: Define start and stop times for your days. No cheating.

  • Give yourself a flexible 60-120 minutes per day: Force yourself to use it. Go for a walk. Grab lunch. Do a Zoom with a friend. Get coffee and read a few chapters. Enjoy!

  • Work towards taking a weekday off: It took me two years, but I eventually moved to a 4-day workweek. I still do a few things on the off days. But I’m certainly not chained to the computer.

I moved to the beautiful Hudson Valley for a reason, and I consider it my mission to explore nature on my off days.

And funny enough, I end up getting a lot of business ideas on long hikes with my wife.

Your goal should be to adapt your schedule to accommodate your personal needs while still achieving your business goals.

Conclusion

Achieving a healthy life-work balance is essential for Solopreneurs.

If you set boundaries, prioritize self-care, delegate tasks, practice time management, leverage technology, and embrace flexibility —you can maintain harmony in your personal and professional life.

The ever elusive, life-work balance can be yours.

And this balance will help you stay focused, motivated, and ready to tackle the endless challenges that come with the Solopreneur journey.

If you're ready to lay the groundwork for your journey, start by building your audience on a platform like LinkedIn or Twitter. You'll never be sorry you made the move.

That’s it for today.

See you next week.

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