The proven playbook to a thriving side hustle.

Learn how to find a profitable niche, grow your audience, build a service business, and productize your knowledge at scale.

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a Podcast by


Financial Coach / Speaker/ Mentor

Being financially free isn’t just about making money. You also have to manage it well. The Strive podcast dives deep into saving, investing, and building lasting wealth.

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I don't brag. But my 600+ students do.

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What's Inside?


Get started

Finding a profitable niche

  • Learn how to develop a profitable sub-niche so you can stand out…

  • Understand the 3 traits you need to grow an audience of raving fans…

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Get attention

Building a relevant audience

  • Re-program how you create content to crush "writer's block" forever…

  • Learn to separate your content into 2 critical parts to iterate and produce rapidly...

  • Focus on creating great content that you can reuse instead of a high volume of subpar posts…

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Get paid

Start a service business

  • Learn the number one problem with all LinkedIn profiles and how to get past it…

  • Help your audience find you and get more leads in your inbox

  • Learn the only type of CTA to use, to have more prospect conversations...

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Get scale

Productize your knowledge

  • Learn how to use 2 incredible prospecting techniques to earn income through Linkedin...

  • Use this method to create weekly income without turning off your audience...

  • Learn about the 80/20 rule and how to apply it to make sales on LinkedIn...

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"Since starting, I've gained about $100k in new business. "


Scott Luscombe

Graphic Designer

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  • 3 short hours
  • 27 actionable lessons
  • 9 resources to keep you on task
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The Full Curriculum


Part 1: Introduction

  • Welcome
  • My Journey

Part 2: The foundation

  • Defining your sub-niche
  • Your Persona Build
  • Trait #1: Backstory
  • Trait #2: Polarization
  • Trait #3: Short Stories

Part 3: Content Creation

  • Path #1: Leading Your Audience
  • Path #2: Discovering For Your Audience
  • Path #3: Reporting To Your Audience
  • The New & Improved Content Matrix
  • Rapid Content Iteration
  • Daily Content Workflow
  • Copywriting 101
  • Using Analytics to Repurpose

Part 4: Building Your Audience

  • Audience Interaction
  • Finding Relevant People
  • Interacting with Top Performers

Part 5: LinkedIn Lead Capture

  • The Profile Funnel
  • The "Hero" Section Of Your Profile
  • Telling Prospects What You Do
  • Closing With Social Proof & CTA

Part 6: Business Workflow

  • Inbound Prospecting Strategy
  • Outbound Prospecting Strategy
  • Selling On LinkedIn

BONUS: Community

  • How to accelerate growth with a team
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More Kind Words from Students

Frequently Asked Questions

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